Stephanie Smith

Stephanie Sparks Smith, CHDM, is CEO and Digital Matriarch at Cogwheel Marketing and partner and consultant at Cayuga Hospitality Consultants. Her agency focuses on helping hotel owners and management companies drive incremental exposure and revenue to their websites and online channels through hotel digital marketing and advertising. Cogwheel Analytics, developed by Cogwheel Marketing, is a hotel digital marketing reporting and BI tool that aggregates data from multiple sources to allow companies to identify trends and opportunities in their online presence.  

Maximizing Your Spa’s Total Online Presence: Struggling with your spa’s online presence? Understand how to maximize different exposure points to different customer segments, including both free and paid marketing opportunities.

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