ISPA offers complimentary access to on-demand learning for members to view at their convenience. That’s education and expert insights – whenever you want, as often as you need. Offerings include a multitude of topics that will keep you relevant in your business. In addition to the following, you can click here to access on-demand recordings from ISPA's 2020 Reopening Town Hall Series.
Increase Your Spa Performance & Revenue with Book4Time
Enhancing Guest Experience Session - Presented by Book4TimeLog In To View
“We did demonstrations with a couple of different software systems and we felt Book4Time was the easiest to use and it had a lot of great reporting options, which was something lacking in our previous system.” - Michelle Frye, Director of Spa & Salon, Hilton’s Del Coronado
Book4Time is the leading cloud-based software for the hospitality and wellness industry offering online/mobile booking, guest intake, scheduling, reports and CRM. Book4Time also integrates with 50+ systems, the widest breadth in the industry.
Emily Moxley | Marketing Manager, Book4Time | email@example.com
September Town Hall: Learn How Interstate Compacts Will Transform the Spa Industry
Human Resources Session - Presented by Patrick Huey, Debra Persinger, Leslie Roste, Matt Shafer and Deirdre StrunkLog In To View
ISPA Chairman Patrick Huey (Montage International) sits down with Debra Persinger (Federation of State Massage Therapy Boards), Leslie Roste (BlueCo Brands), Matt Shafer (Council of State Governments) and Deirdre Strunk (Canyon Ranch) to discuss how interstate compacts will transform the spa industry. This session is graciously sponsored by Eminence Organic Skin Care.
With the development of brand-new interstate compacts for massage therapy and cosmetology now underway, hiring in the spa industry is poised for a transformation. In this in-depth ISPA Town Hall, the leaders helping to craft these agreements share details of their development, explain what they will mean for licensure portability and answer spa leaders’ pressing questions about the compacts’ substance and timeline.
August Town Hall: Managing Guest Expectations
Enhancing Guest Experience Session - Presented by Patrick Huey, Viviana Quesada Jimenez, Simon Marxer, Charlotte Prescott and Scott VazinskiLog In To View
ISPA Chairman Patrick Huey (Montage International) sits down with Viviana Quesada Jimenez (Four Seasons Hotel Toronto), Simon Marxer (Miraval Group), Charlotte Prescott (Fisher Island Club) and Scott Vazinski (The Spa at Yellow Creek) to discuss talent recruitment and retention efforts. This session is graciously sponsored by Rejuvenate Disinfectants by Virox Technologies Inc.
ISPA's August Town Hall featured a panel of spa leaders who shared insights on managing guest expectations when demand is higher than capacity. With service provider shortages, exceptionally high demand and lower patience levels among many consumers, this discussion highlights creative efforts to tackle this challenge through communications efforts, training, new offerings and more.
2021 Industry Study Launch Preview
Industry Data Session - Presented by Russell Donaldson and Colin McIlheneyLog In To View
In this session, distinguished representatives from ISPA research partner PricewaterhouseCoopers (PwC) Russell Donaldson and Colin McIlheney highlight the unveiling of the 2021 ISPA U.S. Spa Industry Study. Specifically, the pair discuss the "Big Five" industry statistics in addition to other notable results found in the study.
The data and analysis presented in the full results report provides spa professionals with a bevy of relevant information to consider as they plan their businesses’ next steps and evaluate future operational decisions. Insights shared in this session will help ISPA members navigate through the wealth of valuable data included in the full study.
July Town Hall: Talent Recruitment & Retention Efforts
Human Resources Session - Presented by Shane Bird, Brenda Helps, Patrick Huey, Ann Tucker and Claudia WyattLog In To View
ISPA Chairman Patrick Huey (Montage International) sits down with Shane Bird (Turning Stone Resort & Casino), Brenda Helps (Hutchinson Consulting), Ann Tucker (Woodstock Inn & Resort) and Claudia Wyatt (William Wesley Grand Salon & Spa) to discuss talent recruitment and retention efforts. This session is graciously sponsored by Book4Time and SOTHYS.
ISPA's July Town Hall featured a panel of spa leaders who shared insights on innovative talent recruitment and employee retention efforts. This session sparks ideas and helps ISPA members tackle workforce challenges. Live session attendees were able to submit questions to the panelists during the live session.
June Town Hall: What's Next in the Spa Industry?
Human Resources Session - Presented by Brennan Evans, Patrick Huey, Megan Jasper, Marcus Keene and Kelleye MartinLog In To View
ISPA Chairman Patrick Huey (Montage International) sits down with Brennan Evans (Trilogy Spa Holdings), Megan Jasper (Gadabout SalonSpas), Marcus Keene (Wynn & Encore Las Vegas) and Kelleye Martin (ISPA Treasurer, The Edgewater Spa) to discuss what's next in the spa industry. This session is graciously sponsored by ResortSuite and Spafinder.
ISPA's June Town Hall features a panel of spa leaders who share insights on what's next in the spa industry. Topics covered include changes to mask policies, pandemic efforts that are being scaled back, spa demand and talent recruitment efforts. Live session attendees were able to submit questions to the panelists during the live session.
State of the Spa Industry - A First Look at the 2021 ISPA U.S. Spa Industry Study Findings
Industry Data Session - Presented by Russell Donaldson and Colin McIlheneyLog In To View
This session gives a first look at valuable data points from the 2021 ISPA U.S. Spa Industry Study, conducted with renowned research organization and ISPA research partner, PricewaterhouseCoopers. Join PwC's Russell Donaldson and Colin McIlheney for this discussion.
In this session, representatives from ISPA research partners PricewaterhouseCoopers (PwC) guide viewers through initial results from the 2021 ISPA U.S. Spa Industry Study, including the first look at the “Big Five” statistics—spa revenues, spa visits, total spa locations, revenue per visit and total spa industry employees. The session presents analysis of the impact of the pandemic on those figures compared to 2020 and offer data-driven insights into the industry’s recovery and path forward.
Workplace Vaccination Strategies: Valuable Tips & Pitfalls to Avoid
Human Resources Session - Presented by Patrick Huey, Brooke Iley and Andrea ZemelLog In To View
In this insightful discussion, ISPA Chairman Patrick Huey is joined by Brooke Iley (Chair, Labor & Employment Practice Group at Blank Rome, LLP) and Andrea Zemel (People & Culture at Trilogy Spa Holdings, LLC).
As businesses explore vaccination strategies, this session focuses on legal and human resource insights relating to what should be considered and avoided when developing a workplace COVID-19 vaccination strategy or policy. The pre-session highlights employee incentives and encouragement, tracking employee vaccination status, compensable time off relating to vaccination, handling guest requests for vaccinated therapists and mask requirements after vaccination.
Talent Management Strategies that Help Your Business Stand Out
Human Resources Session - Presented by Angela Biehl, Alison Harrigan, Tracey Kalimeris and Andrea ZemelLog In To View
Angela Biehl, Alison Harrigan, Tracey Kalimeris and Andrea Zemel sit down to discuss talent management strategies that help your business stand out.
This Knowledge Builder session was recorded at the 2021 ISPA Stronger Together Summit. The session covers valuable methods for supporting your team and managing talent in a way that keeps retention high and attracts prospective employees.
Dynamic Availability & Pricing Strategies for Spas
Business Strategy Session - Presented by Adam Hayashi, Suzanne Holbrook, Cecil Hopper and Verena Lasvigne-FoxLog In To View
Adam Hayashi, Suzanne Holbrook, Cecil Hopper and Verena Lasvigne-Fox sit down to discuss dynamic availability and pricing strategies for spas.
This Knowledge Builder session was recorded at the 2021 ISPA Stronger Together Summit. The session provided a comprehensive view of dynamic pricing strategies and laid out a roadmap for viewers looking to implement this trending pricing model in their spa.
Attracting a Diverse Spa Goer Audience & Workforce
Human Resources Session - Presented by Jane Cho, Patrick Huey, Radhika Papandreou and Daniel PoulinLog In To View
Jane Cho, Patrick Huey, Radhika Papandreou and Daniel Poulin sit down to discuss the keys to attracting a diverse spa audience and workforce.
This Knowledge Builder session was recorded at the 2021 ISPA Stronger Together Summit. This session stresses the importance of developing a diverse workforce and fine-tuning your marketing and operations to attract a diverse spa goer audience.
Enhancing Your Spa's Marketing to Keep Customers Coming Back
Social Media Marketing Session - Presented by Rosa Crawford and Scarlett DixonLog In To View
Rosa Crawford and Scarlett Dixon (Partner & Bloom) sit down to discuss ways to elevate your spa's marketing and social media platforms to keep customers coming back.
This Knowledge Builder session was recorded at the 2021 ISPA Stronger Together Summit. The session goes into detail on leveraging different social media platforms to elevate your brand's presence online.
Resilience-Building Techniques with Lasting Impact
Wellness Session - Presented by Jane Cho, Mia Kyricos, Renee Moorefield and Leigh WeinraubLog In To View
Jane Cho, Mia Kyricos, Renee Moorefield and Leigh Weinraub sit down to discuss proven methods for developing and maintaining resilience in the face of uncertainty.
This Knowledge Builder session was recorded at the 2021 ISPA Stronger Together Summit. The session covers valuable insights surrounding the cultivation of resilience in life and the workplace in the face of persisting uncertainty.