Job CategoryProduct Sales & Management
Company NameLittle Barn Apothecary
Company TypeAffiliate / Resource Partner
Address434 Royal Oaks Terrace
, United States
Contact NameJoshua Morgan
Little Barn Apothecary offers people a healthier, more beautiful way of living. The brand has a vision to empower people to be their best self, naturally. At a time when consumers are looking for alternatives to synthetic and chemical health and beauty solutions, it’s no wonder that Little Barn Apothecary has received strong business momentum since launching in 2015. Our products are 100% vegan, cruelty-free and truly all-natural. LBA products are stocked in prestige retailers, high-end spas, wellness studios and other well-known outposts across the United States. The brand has gained strong media support with features in numerous publications such as VOGUE, Marie Claire, Huffington Post and InStyle.
The role of Director of Sales and Education will be responsible for ensuring that Little Barn Apothecary is at the forefront of natural skincare – driving trading to deliver top rankings in all retailers and spa partners, our proposition & launches should be innovative and better than our competitors, and our teams will be the best in the natural channel. The Director of Sales and Education will be an inspirational role model and an outstanding brand ambassador that continually evolves the LBA retail offering, a natural networker who is always a step ahead of the industry.
• Develop overall sales and education strategy for National, Professional and Independent channels to include dotcom, core business, promotional business, marketing opportunities to build sales and rankings. • Specialist in developing strong customer relationships, long term partnerships, and achieving priority positioning for Little Barn Apothecary. • Dynamic sales leader able to lead, mentor and manage talent to build a successful team of commission based, independent contractors (field sales team) spanning a vast geographical market to scale for opportunity. • Operationally savvy in creating long-term scalable distribution plans. • Monitor and partner with buyers and inventory teams to ensure appropriate stock levels. • Develop strategy of all new products forecast pipe, initial sell through and annual sell through expectation as well as results-oriented education strategies. • Foreseeing and avoiding stagnation in the marketplace. • Constantly negotiate to optimize space, location and assortment across all channels and e-commerce. • Identify and drive all activation opportunities across all channels. • Develop both long-term and short-term assortment strategies to optimize sell through. • Report on strategy, sales, rankings, budget and new doors progress weekly. • Lead cross-functional initiatives inclusive of product development research, sales, marketing, and support of regulatory, analytics, and finance. • Delivery of net sales, forecasting, analytics weekly/monthly/quarterly. Providing insight and options for all impacts of reports and creation of gap plans. • Ownership of all systems and tools related to business intelligence metrics. • Develop reporting for Key Performance metrics and establish effective analysis. • Design, implementation, and management of forecast planning, and productivity processes to ensure appropriate resourcing based on key business metrics. • Tracking of business trends; seasonal, and key items sales. • Full ownership of national market/merchant acquisition and strategic growth by maximizing current partnerships, new distribution, contract negotiations, and partnership alignments to successfully grow brand in current and new markets. • Driving sell-in and sell through, proposing recommendations to improve sales, maximize ROI, and operational optimization. • Consistent professional networking and prospecting new business. • Short and Long-term growth planning to achieve new business. • Plan, Achieve, and exceed each channel sales goals. • Analyze and review goal achievement on a daily basis and develop strategies to improve sales team performance. • Develop and maintain a comprehensive on-boarding and training plan for the field sales team. • Review and analyze the details of each initiative, project or special promotion to identify lessons learned for future implementations and projects. Collects feedback from key accounts and field sales team on activities. Approves and implements process changes and recommends future initiatives and/or improvements to previous initiatives based on feedback. • Responsible for partnering with Founders to initiate proactive cross functional communication and idea flow. • Evaluates deployment of existing monthly initiatives, promotions and seasonal activities and provides real-time analysis. Identifies opportunities to improve execution of mature/on-going programs.