Textbook | Category: Retail Spa Operations

Retail Management for Spas represents an important step in the sustainability of the spa industry. The global spa industry has experienced a great deal of change. In some countries, the industry has seen phenomenal growth and in other areas, this growth is just beginning. As the industry continues to evolve, and as more and more consumers learn the benefits of spas and health and wellness lifestyle changes, the industry must be ready to address their needs.

In order to sustain the spa industry, it is imperative that spa professionals have the business tools that are necessary for their own growth and vitality. With such growth and demand, informational tools and resources on subjects such as retail, financial management, compensation, consumer and industry research and trends, and standard operating procedures and management skills are imperative. These tools will allow for an even greater customer service experience and allow spas to be even better prepared for their guests.

Retail Management for Spas | Chapter 9.5 | The Final Countdown
Retail Management for Spas | Chapter 9.4 | Four Weeks From Opening
Retail Management for Spas | Chapter 9.3 | Two Months From Opening
Retail Management for Spas | Chapter 9.2 | Four Months from Opening
Retail Management for Spas | Chapter 9.1 | Six Months from Opening
Retail Management for Spas | Chapter 9 | Spa Retail Opening
Retail Management for Spas | Chapter 8.8 | Evaluating the Spa's Marketing Efforts
Retail Management for Spas | Chapter 8.7 | A Year of Promotions
Retail Management for Spas | Chapter 8.6 | Marketing Promotions
Retail Management for Spas | Chapter 8.5 | Putting the Plan Into Action
Retail Management for Spas | Chapter 8.4 | People Make Marketing Happen
Retail Management for Spas | Chapter 8.3 | Delivering the Message
Retail Management for Spas | Chapter 8.2 | Preparing a Marketing Plan
Retail Management for Spas | Chapter 8.1 | Why Do Marketing?
Retail Management for Spas | Chapter 8 | Marketing
Retail Management for Spas | Chapter 7.5 | Merchandising Tips: Putting It All Together
Retail Management for Spas | Chapter 7.4 | Presentation & Display for Gifts and Accessories
Retail Management for Spas | Chapter 7.3 | Presentation & Display for Apparel and Apparel-Related Products
Retail Management for Spas | Chapter 7.2.| Presentation & Display for Skin, Body, and Beauty Products
Retail Management for Spas | Chapter 7.1 | Basics of Store Planning & Floor Layout
Retail Management for Spas | Chapter 7 | Visual Merchandising
Retail Management for Spas | Chapter 6.5 | Value-Added Customer Service
Retail Management for Spas | Chapter 6.4 | Education & Training for Effective Selling
Retail Management for Spas | Chapter 6.3 | Effective Selling
Retail Management for Spas | Chapter 6.2 | Occupo Vendito - Seize the Sale
Retail Management for Spas | Chapter 6.1 | Sales is Part of Service
Retail Management for Spas | Chapter 6 | Introduction
Retail Management for Spas | Chapter 5.9 | Spa Retail Budgeting
Retail Management for Spas | Chapter 5.8 | Inventory Turnover
Retail Management for Spas | Chapter 5.7 | Cost of Sales Percentage
Retail Management for Spas | Chapter 5.6 | Retail Sales Per Square Foot
Retail Management for Spas | Chapter 5.5 | Retail Markdown Percentage
Retail Management for Spas | Chapter 5.4 | Retail Sales by Therapist
Retail Management for Spas | Chapter 5.3 | Retail Sales Per Ticket
Retail Management for Spas | Chapter 5.2 | Retail Sales Contribution by Merchandise Classification
Retail Management for Spas | Chapter 5.1 | Retail Sales Percentage of Total Spa Revenue
Retail Management for Spas | Chapter 5 | Evaluating Financial Performance
Retail Management for Spas | Chapter 4.5 | Shrinkage
Retail Management for Spas | Chapter 4.4 | Manual Recordkeeping
Retail Management for Spas | Chapter 4.3 | Advanced Retail Management
Retail Management for Spas | Chapter 4.2 | Basic Retail Management
Retail Management for Spas | Chapter 4.1 | Supporting the Plan
Retail Management for Spas | Chapter 4 | Inventory Management
Retail Management for Spas | Chapter 3.4 | Private Label
Retail Management for Spas | Chapter 3.3 | Vendor Partnerships
Retail Management for Spas | Chapter 3.2 | Vendor Selection
Retail Management for Spas | Chapter 3.1 | Purchasing Strategies
Retail Management for Spas | Chapter 3 | Purchasing
Retail Management for Spas | Chapter 2.8 | Compensation
Retail Management for Spas | Chapter 2.7 | Sales Planning
Retail Management for Spas | Chapter 2.6 | Creating Retail Classifications
Retail Management for Spas | Chapter 2.5 | Who are Spa's Customers?
Retail Management for Spas | Chapter 2.4 | Retail Trends
Retail Management for Spas | Chapter 2.2 | Key Elements that Define a Retail Plan
Retail Management for Spas | Chapter 2.1 | Great Plans = Great Results
Retail Management for Spas | Chapter 2 | Retail Planning
Retail Management for Spas | Chapter 1.2 | What is Retail?
Retail Management for Spas | Chapter 1.1 | Importance of Retail
Retail Management for Spas | Chapter 1 | The Art and Science of Retail