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Trigger Point Therapy

A technique which seeks to free the body from the grip of tight connective tissue to restore normal alignment and function and to reduce pain. Mild, sustained pressure is applied in order to gently stretch and soften the tissue. Trigger point therapy is used to treat neck and back pain, headaches, sports injuries and other conditions.

Tui Na

The literal meaning of tui na is “push and grasp”, which is the main technique used.

Udvartana

An ayurvedic body massage that uses a paste made of ground grains to cleanse the skin, improve circulation and help weight loss.

Unreasonable Hospitality: How Giving People More Than They Expect Can Get you to #1

September 5, 2023

Soon after opening his new restaurant in the heart of New York City, Will Guidara was excited to be included as one of the “50 Best Restaurants in the World.” Until he heard Eleven Madison Park’s rank: 50th place.

Of course, it was an honor just to make the esteemed list: It recognizes technically excellent dishes, near-perfect service, and a gorgeous dining room. But Will shared that he had to admit to himself many restaurants achieve those standards of excellence. He realized Eleven Madison Park had not yet pursued anything to set itself apart, while earlier winners were unreasonable in their pursuit of product and innovation. He vowed to be equally unreasonable in pursuit of people and experience.

At his Town Hall appearance at the 2023 ISPA Conference, Will Guidara shared several lessons he learned on the way to becoming the number one restaurant in the world:

Upsell Tactics

March 31, 2017

Upselling, the act of encouraging customers to buy more or better products, might sometimes be considered retail’s guerrilla tactic. In fact, it is something that everyone in retail should embrace, teach and encourage.

Utilizing Space Effectively in Retail Merchandising

June 15, 2017

Gina Jacoby-Clements shares her top tips on how to utilize spa space effectively and visually in Retail Merchandising.

Vamana

In Ayurveda, one of the five steps of panchakarma which refers to therapeutic vomiting induced to eliminate the mucus causing builup of kapha.

Vampire Facial

Other Name(s):
Vampire Facelift, Platelet-rich Plasma Facial, PRP, Autologous Facial

Definition of Offering:
A facial treatment incorporating an application of platelet-rich plasma.

Vibration Therapy

Whole body vibration refers to a training method employing low amplitude, low frequency mechanical stimulation to exercise musculoskeletal structures for the improvement of muscle strength, power, and flexibility. The technology centers on a recurrent change of position on a vibrating platform to stimulate muscles to work by the stretch reflex, ensuring all muscle fibers are stimulated at one time.

Vichy Shower (Therapy)

A Vichy shower is a shower with from 5-7 vertical shower heads in which large quantities of water are showered over a spa patron while he or she lies in a shallow wet bed (similar to a massage table, but with drainage for the water).

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