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Iridology

Iridology is based on the premise that every organ in the body has a corresponding location within the iris of the eye, which serves as an indicator of the organ’s health or disease.

Is Your Spa “Holiday-Ready”?

October 3, 2023

The holiday season seems to begin earlier every year. To help ISPA members plan for the year-end rush, a Town Hall this summer focused on getting your spa “holiday-ready” with creative seasonal promotions and incentive ideas like gift cards and open houses. Panelists at the July Town Hall included Aaliya Bashir, owner of Warrior Body Spa; Charlotte Prescott, director of spa and fitness at Privai Spa at the Kimpton Epic, Arch Amenities Group; Ginger McLean, director of spa operations at Hard Rock Atlantic City; Justin Vanderpoel, assistant spa director at Well & Being Spa at the Fairmont Scottsdale Princess; and Patrick Huey, ISPA chairman, as moderator.

The idea of “Christmas in July” is more than a marketing gimmick. By mid-summer, most spas are already beginning their planning for holiday sales and year-end promotions. “We started our holiday planning [in July] with preliminary meetings,” said Justin Vanderpoel. “It’s never too early to start planning. We like to include everyone in the leadership team at our meetings. The more minds, the better.”

Ginger McLean said, “We create a framework of our marketing calendar in September for the next year. We then meet quarterly with everyone and work hand-in-hand across the property to ensure everything is consistent.”

Aaliya Bashir shared, “Our spa plans our marketing four months out. Our biggest days for revenue are Black Friday/Cyber Monday.

ISPA Conference Expo Awards honor exhibitors and sponsors

June 13, 2024

The second annual ISPA Conference Expo Awards were a celebration of sponsors and exhibitors whose presence in the Expo marked the pinnacle of resource partners’ creativity and dedication within the spa industry.

It’s an Animal’s Planet: Leadership and Business Advice from the Wild

June 12, 2018

Survival of the fittest, constant adaption to change—the wilderness and the corporate world have many similarities.

It’s Time To Glow Up: How to audit and elevate your spa service menu in 12 steps

January 4, 2024

In the competitive realm of spa marketing and positioning, success lies in the art of evolution. A strategic audit of your service menu is not just a task to check off your list; it’s a paramount decision for distinguishing your spa among the competition and attracting your customers to book services. While a menu audit is appropriate at any time, the start of a new year is an excellent reminder to view your spa’s service offerings with fresh eyes. Picture your spa menu as a dynamic reflection of client expectations and industry trends. This is your call-to-action: an audit that goes beyond routine scrutiny, unlocking avenues for innovation and market relevance. Below are 12 concise tips to guide spa owners and directors in the quest for an elevated menu. From reimagining signature offerings to embracing sustain ability, these insights promise to reshape your spa’s identity and captivate the hearts of your discerning clientele.

Jacuzzi

A patented design of a whirlpool bath or a mechanism which swirls water in a bath with underwater jets.

Jamu

Jamu is the traditional herbal medicine of Indonesia. There are hundreds of recipes that can treat particular ailments, improve or maintain health and enhance beauty. While it is most commonly consumed as a beverage, it is also available in powders and capsules.

Jane Cho; Reviving Mental Vitality: Tools to Rejuvenate Mental Energy and Banish Burnout

September 14, 2023

In the face of high stress, uncertainty and demanding work and home lives, restoring mental vitality is crucial for success. “Just grinding it out” no longer works as a strategy to reach important goals. Managers will learn to identify risks for burnout in their teams and tools to prevent it from taking hold, and all participants will gain tools to restore their mental vitality.

Pulse: Is “burnout” directly proportional to the number of hours worked, or what other factors contribute?

Jane Cho: Burnout is distinct from “stress” or “fatigue.” Working long hours does not necessarily signal burnout, but it can be an important indicator. Some people can work 12 hours a day and get happily absorbed into a flow state, engaging in regenerative, energizing aspects of their job. Others can work six hours a day experiencing a continuous state of frustrated soul-sucking dread. We can look at the number of hours worked as one factor in assessing risk for burnout, but it is only one point in a larger system. If you notice that you are overworking, or that your teams are working a lot of overtime, leaders will first want to understand why and then look at other potential risk factors like overall morale, autonomy, skills match, recognition practices and others.

January 2015 Snapshot Survey – Quarterly Performance

December 13, 2016

Topic of focus – Quarterly Performance

When asked what the gross revenue change from fourth quarter of 2014 compared to the same period of 2013, 31 percent of all spas saw a 1 – 9 percent increase in revenue closely followed by 30 percent who saw 10 – 19 percent increase.

January 2016 Snapshot Survey – Quarterly Performance

December 13, 2016

Topic of focus – Quarterly Performance

In regards to gross revenue change for the fourth quarter of 2015, 75 percent of ISPA spa members reported some level of increase over the same quarter of 2014.

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