ISPA understands how vital research is for making data-driven business decisions. That's why ISPA provides members with unlimited access to its research library filled with valuable consumer and spa industry research studies. This member benefit alone makes investing in an ISPA membership worth every penny.

ISPA Spa Industry Workforce Survey

The International SPA Association Foundation has launched a new Spa Industry Workforce survey to help identify the preferences, motivations and challenges of today’s spa professionals.

Visit spaworkforcesurvey.com to participate by Monday, November 13, and be entered into a drawing for prizes including:

  • Registration to the 2018 ISPA Conference & Expo in Phoenix, Arizona
  • One of ten $50 gift cards to Amazon, iTunes, Starbucks or Target
  • Additional surprise giveaways!

All respondents also receive a complimentary copy of the Executive Summary of the study.

Participate Now

Consumer Snapshot Initiative

In 2011, the ISPA Foundation launched the Consumer Snapshot Initiative to better understand consumer choices and their overall perception of the spa industry. This research is conducted through PricewaterhouseCoopers and made possible by the generous contributions of Foundation sponsors including those highlighted at the bottom of this page.

  • Volume I Consumer Insights

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  • Volume II Discounting & Loyalty

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  • Volume III Consumer Insights

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  • Volume IV Male Consumer Insights

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  • Volume V Social Media & The Spa-Goer

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  • Volume VI Perceptions & Preferences

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  • Volume VII - Millennial Perceptions & Preferences

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Consumer Research

These studies provide valuable insights into the attitudes and opinions of consumers.

  • 2008 ISPA Global Consumer Study

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  • 2006 ISPA Consumer Report

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  • 2006 ISPA Spa-Goer Study

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Industry Research

The highly regarded PricewaterhouseCoopers research unit was commissioned to conduct the first ISPA U.S. Spa Industry Study in 1999. Since that time, they have served as valued research advisors and they ensure ISPA keeps its finger on the pulse of the industry. These studies monitor key performance metrics and identify emerging trends within the industry.

  • 2017 ISPA Spa Industry Study

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  • 2016 ISPA Spa Industry Study

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  • 2015 ISPA Spa Industry Study

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  • 2014 ISPA Spa Industry Study

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  • 2013 ISPA Spa Industry Study

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  • 2012 ISPA Spa Industry Study

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  • 2011 ISPA Spa Industry Study

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  • 2010 ISPA Spa Industry Study

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  • 2009 ISPA Spa Industry Study

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  • 2008 ISPA Spa Industry Study

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  • 2007 ISPA Spa Industry Study

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  • 2006 ISPA Spa Industry Study

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  • 2004 ISPA Spa Industry Study

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  • 2002 ISPA Spa Industry Study

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Snapshot Surveys

ISPA's Snapshot Surveys help members constantly stay attuned to what's trending in the spa industry. These members-only surveys are distributed via email the third Friday of each month and respondents receive the full results report within two weeks. Explore past Snapshot Survey reports by topic below. 

Customers

  • November 2016 Customer Loyalty

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  • November 2014 Customer Service

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  • June 2014 Guest Knowledge

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  • June 2013 Youth Audience

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  • November 2011 Guest/Client Retention

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  • August 2011 Guest/Client Procedures

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Employees

  • August 2016 Job Descriptions

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  • February 2016 Training

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  • August 2015 Full vs Part-Time

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  • September 2014 Retention

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  • August 2014 Recruitment

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  • September 2013 Employees

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  • August 2012 Loyal Employees

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  • February 2012 Training & Wages

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  • September 2011 Work Culture

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Marketing

  • June 2017 Social Media

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  • September 2016 Marketing

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  • February 2015 Word-of-Mouth Marketing

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  • February 2014 Marketing Insights

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  • November 2012 Targeted Marketing

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  • March 2012 Social Media Usage

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  • June 2011 Discounting & Sales Strategies

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Miscellaneous

  • March 2017 100th Snapshot Survey

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  • February 2017 Wellness

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  • November 2015 Gratuities

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  • March 2016 Revenue Ideas

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  • May 2016 Snapshot Survey

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  • September 2015 ISPA Members

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  • December 2016 Year in Review

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  • June 2015 Technology

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  • December 2014 Year in Review

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  • March 2015 Spa Treatments

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  • May 2014 Member Profile

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  • December 2013 Year in Review

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  • November 2013 Expenses

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  • August 2013 Hosting Events

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  • May 2013 Spa Menus

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  • February 2013 Wellness

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  • September 2012 Partnerships

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  • February 2011 Efficiencies

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Retail

Quarterly Performance

  • April 2017 Snapshot Survey

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  • January 2017 Snapshot Survey

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  • October 2016 SnapShot Survey

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  • July 2016 SnapShot Survey

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  • April 2016 Snapshot Survey

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  • January 2016 Snapshot Survey

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  • October 2015 Snapshot Survey

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  • July 2015 Snapshot Survey

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  • April 2015 Snapshot Survey

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  • January 2015 Snapshot Survey

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  • October 2014 Snapshot Survey

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  • July 2014 Snapshot Survey

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  • April 2014 Snapshot Survey

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Foundation Research Sponsors